To me, the most surprising part about the
reading was when Pisano said that new innovations do not have much to do with
new technology, which I honestly thought was the complete opposite. I realized
he was correct when he gave examples of companies (like Uber), which have all
been innovative but never needed the use of new technology.
During my reading I was a bit confused when he
said that innovation does not make something valuable. I always thought that if
a product was innovative, then it automatically held value.
If I was able to as Pisano any questions, I
would probably ask him that when it comes to creating a business, would new
technology or new innovations be more effective?
Out of the whole reading, I think the only
thing I would say I have to disagree with is that innovation does not create
value. As I stated above, I feel as though when a product is innovative, it
automatically holds value.
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